Department of Visual Communication, S.A. College of Arts and Science, organized an educational visit to DakshinaChitra Heritage Museum on 1 August 2026
The Department of Visual Communication, S.A. College of Arts and Science, organized an educational visit to DakshinaChitra Heritage Museum on 1 August 2026 as part of the academic curriculum. A total of 47 students participated in the visit under the guidance of the faculty members.
The visit provided students with an opportunity to experience the rich cultural heritage, traditional architecture, folk arts, crafts, and lifestyles of South India. Students explored the heritage houses, museum exhibits, artisan workshops, and cultural displays, gaining practical exposure beyond the classroom.
As part of their learning activities, students captured photographs and videos to enhance their understanding of visual storytelling, composition, documentary photography, and cultural documentation. The visit also encouraged observation skills, creativity, and appreciation for traditional art forms.
Overall, the educational visit was highly informative and engaging. It successfully enriched the students' academic knowledge while providing valuable practical learning experiences related to visual communication and media studies.
SA Film Academy (SAFA) successfully organised a five-day Value Added Course for the students of the Department of Visual Communication titled "A Homage and Retrospective of Two Legendary Filmmakers in Tamil Cinema" from 27.07.2026 to 31.07.2026
Celebrating the Cinematic Legacy of Two Tamil Cinema Legends
The SA Film Academy (SAFA) successfully organised a five-day Value Added Course for the students of the Department of Visual Communication titled "A Homage and Retrospective of Two Legendary Filmmakers in Tamil Cinema" from July 27 to 31 at the SACAS Theatre. Curated and coordinated by acclaimed writer and director Thiru. Ajayan Bala, the programme celebrated the cinematic legacy of Padma Shri Bharathiraja and Thiru. K. Bhagyaraj.
The inaugural session commenced with a welcome address by Dr. S. H. Sheik Mohamed, Head of the Department of Visual Communication. Prof. R. D. Balaji, Director, SAFA, presented an overview of the five-day retrospective, highlighting its objectives and significance in enriching students' understanding of Tamil cinema. The organisers expressed their heartfelt gratitude to Thiru. P. Venkatesh Raja, Correspondent, for his visionary leadership and unwavering support. They also acknowledged the constant encouragement extended by Dr. S. Anbalagan, Principal, Dr. V. Sayi Satyavathi,Director and Dr. K. S. Prabakar, Director – Administration & CDC, whose guidance and support played a vital role in the successful conduct of the programme.
During the first four days, eight classic films were screened, with two films showcased each day—one directed by Padma Shri Bharathiraja and the other by Thiru. K. Bhagyaraj. Each screening was followed by engaging discussions led by Thiru. Ajayan Bala, who provided insightful analyses of the films' storytelling, screenplay, direction, visual language, characterisation, and cultural significance, enabling students to appreciate the artistic and technical brilliance of Tamil cinema.
The valedictory session featured eminent filmmaker Mr. Veerasingam and renowned writer, filmmaker, and producer Mr. Rasi Azhagappan as chief guests. They shared valuable experiences from their cinematic journeys and encouraged students to pursue filmmaking with creativity, passion, and perseverance. The programme concluded with a vote of thanks by Dr. G. C. Premnivas, Assistant Professor, Department of Visual Communication. The retrospective concluded successfully, leaving students with a richer understanding of cinema and a lasting appreciation for the timeless contributions of two legendary filmmakers to Tamil cinema.
Department of Visual Communication, S.A. College of Arts & Science, organized "Resonance," a faculty well-being programme, on 13.07.2026
S.A. College Strengthens Faculty Well-being Through 'Resonance'.
The Department of Visual Communication, S.A. College of Arts & Science, organized "Resonance," a faculty well-being programme, on 13 July 2026 at the SACAS Theatre. The programme was conducted to promote mental wellness, relieve stress, and strengthen the bond among faculty members through an engaging musical sing-along session.
The event was inaugurated by Dr. Sheik Mohamed S.H., Head, Department of Visual Communication. Special addresses were delivered by Prof. R.D. Balaji, Course Director, and Dr. K.S. Prabakar, Director (Admin & CDC), who highlighted the importance of maintaining a healthy work-life balance and creating a positive academic environment.
Faculty members from various departments actively participated in the interactive session, singing together and enjoying the refreshing experience. The lively atmosphere encouraged relaxation, teamwork, and meaningful interaction among colleagues.
The programme concluded on a positive note, with participants expressing their appreciation for the thoughtful initiative and requesting that more such wellness programmes be organized in the future to support faculty well-being.
S.A. Film Academy (SAFA) organised a five-day workshop on “Basics of Film Making Techniques” from May 11.05.2026 to 15.05.2026
S.A. Film Academy (SAFA) organised a five-day workshop on “Basics of Film Making Techniques” from May 11 to 15 at its Chennai campus. The programme aimed to provide aspiring filmmakers and media students with practical exposure to filmmaking, cinematography, editing, direction, and digital media production through interactive sessions and demonstrations.
The workshop was conducted under the guidance of Thiru. P. Venkatesh Raja, Correspondent, S.A. Institutions. Delivering the inaugural address, Dr. Malathi Selvakkumar, Principal, S.A. College of Arts & Science, stressed the importance of experiential learning and professional skill development in media education.
The sessions were coordinated by Prof. R.D. Balaji, Director, SAFA, focusing on bridging academic learning with real-world filmmaking practices and emerging creative technologies. Students from various disciplines actively participated and gained hands-on training in visual storytelling and cinematic production. Participation certificates were distributed to all successful participants at the valedictory session.
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Department of Visual Communication at S.A. College of Arts & Science organized a five-day Value-Added Course titled “Cinematography & Visual Storytelling” from March 09.03.2026 to 13.03.2026
SACAS Conducts Value-Added Course on Cinematography
The Department of Visual Communication at S.A. College of Arts & Science organized a five-day Value-Added Course titled “Cinematography & Visual Storytelling” from March 9 to 13, 2026, at the SACAS Theatre. The programme was conducted between 9:00 a.m. and 4:00 p.m. under the coordination of Prof. R.D. Balaji.
The course was led by renowned cinematographer and educator Mr. R. Narayan Kumar, who shared his 30 years of professional experience with the students. The sessions covered the fundamentals of cinematography, visual storytelling, shot composition, and cinematic techniques.
Industry experts also interacted with the participants. Mr. Ramcharan from Zeiss Lens demonstrated cinema lenses, while Mr. Yuvaraj from Sony introduced high-end cameras. Cinematographer Mr. Shermin delivered a session on lighting techniques and screened his short film. Director Mr. Avinash Prakash screened his film Naangal and shared insights into filmmaking.
The report of the programme was compiled by Dr. Kamna Kandpal. The department expressed gratitude to the Principal, Director, and Correspondent for their support.
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SA Film Academy (SAFA), in association with VR Chennai, Anna Nagar, successfully conducted the grand finale of the National Level Short Film Competition “Frame to Fame” on 05.03.2026
Frame to Fame: SAFA Celebrates Emerging Filmmakers at Grand Finale
The SA Film Academy (SAFA), in association with VR Chennai, Anna Nagar, successfully conducted the grand finale of the National Level Short Film Competition “Frame to Fame” on 5 March 2026. The event celebrated winners from across the country as outstanding filmmakers.
In an exclusive discussion, the Director of SAFA, Prof. R. D. Balaji, informed that a total of 289 entries were received from college participants in more than ten languages, including three international submissions. After a rigorous screening process, 75 films were shortlisted for public viewing.
The selected films were showcased at VR Mall, Anna Nagar, from 2 to 4 March 2026. Notable films included A House of Rainbow, Smile, Never Give Up, Cook, Bleed, Maa, Rise of Kali, and Love Jihad.
The awards were presented by jury members, celebrities, and distinguished guests including film director R. V. Udhayakumar, music director Dina, Professor Emeritus of Cinematography G. P. Krishna, and Sab John Edathathil.
The Correspondent of S.A. Institutions, Thiru P. Venkatesh Raja, through his presence, appreciated the organisers and congratulated the participants for their creative efforts.
The finale concluded with a Vote of Thanks by Dr. Sheikh Mohammed S. H., Head of the Department of Visual Communication.
Department of Visual Communication achieved a proud milestone by winning the Overall Trophy at the State-Level Intercollegiate Media Fest “Medai”, organized by Avichi College of Arts & Science
Department of Visual Communication, S.A. College of Arts & Science, Chennai, achieved a proud milestone by winning the Overall Trophy at the State-Level Intercollegiate Media Fest “Medai”, organized by Avichi College of Arts & Science, Chennai.
The students showcased outstanding creativity, technical excellence, and teamwork, excelling in multiple events and emerging as overall champions among participants from several institutions.
Mr. P. Venkatesh Raja, Correspondent of S.A. College of Arts & Science, appreciated the students for their remarkable achievement and congratulated them for bringing pride and recognition to the institution. Faculty members also commended the students for their dedication and excellence in the field of media and creative arts.
SAFA Memorandum of Understanding (MoU) with ARTON MUSIC STUDIOS on 05.01.2026
SAFA Signed a Memorandum of Understanding (MoU) with Thiru Sab John Edathattil of JEMS-SCREENWRITE and Thiru Sai Bhaskar of ARTON MUSIC STUDIOS on 05.01.2026 at our S.A. College of Arts and Science.
This collaboration aims to enhance students’ skills in screenwriting, music production, and overall creative media training through industry interaction and professional guidance.
SAFA Memorandum of Understanding (MoU) with Thiru B. Lenin, the legendary editor of Indian cinema on 22.01.2026
SAFA Signed a Memorandum of Understanding (MoU) with Thiru B. Lenin, the legendary editor of Indian cinema and six-time National Award winner, along with our Correspondent, Thiru P. Venkatesh Raja, at a function held at S.A. College of Arts and Science.
The MoU marks a significant milestone in strengthening industry–academia collaboration and providing valuable exposure and opportunities for our students in the field of film and media.
SAFA Memorandums of Understanding (MoUs) with Film Employees Federation of South India on 20.01.2026
SAFA signed a Memorandums of Understanding (MoUs) with Film Employees Federation of South India President R. K. Selvamani and Tamil Nadu Television and Film Producers Guild President Thiru R. V. Udhayakumar on 20.01.2026 at a function held at S.A. College of Arts and Science.
The event was graced by the presence of director Perarasu, music director Dina, editor Ashok Mehta, and representatives Swaminathan and Senthil Kumar representing FEFSI and TANTIS.
